Websites that carry the weight of the business behind them.
A website is rarely just a website. In most of my work it is the visible surface of an operation: listings that come from a live property feed, a catalog that has to match what is actually in the warehouse, a registration page that has to take payment and hold a spot. I build the public experience and the plumbing underneath it so the two never drift apart.
25 projects17 organizations
Tools & methods
WordPressNext.jsReactWooCommerceWixResponsive UIE-commerceClient portalsREST APIsWebhooksSEO foundationsAccessibility
44OSThe full application surface: discovery, browsing by category, creator profiles, search, cart, checkout, orders, account, and the Studio publishing environment.ServSafeA comprehensive rebuild of the ServSafe web and commerce experience around a single account and a shared shopping cart across previously separate products.EvnturaA dark editorial site for the project, connecting an artist and creative ecosystem across social, music, and video destinations.Royal Clippers Barber ShopA barbershop site combining brand story, tiered service pricing and durations, hours, location, gallery, blog content, and external appointment booking.Chicago Blues CampA site covering schedule, instructor profiles, programme information, and contact, converting through Register Now and Login paths.LA LuxA dedicated marketing site for a Ravenswood apartment property, presenting floor plans, amenities, neighborhood context, and tour scheduling.1552 North ParkA marketing site for an Old Town development, built to present the building and route prospective residents toward an enquiry.21 E ChestnutA property experience for a downtown Chicago studio and one-bedroom building delivered through the Peak engagement.Variety BalloonsA one-page event-decor site with gallery, rentals, social links, and an event enquiry form capturing contact details, event date, address, and message.Peak Realty ChicagoThe public face of the brokerage, organized around the three things visitors actually arrive to do: rent, buy, or sell.Windy City CigarsA redesigned and relaunched storefront carrying a large product taxonomy (category, type, strength, brand, size, and flavour) with account, cart, search, and age-compliance flows.KashmirA site that split visitors into separate Retailer and Consumer experiences at the door, then served each with the catalog, pricing, and ordering model appropriate to them.Into The MountainsA site for a cultural project sharing its name with a track from KΛREN, presenting the work and its accompanying exhibit.My Secrets of SurvivorshipA site combining book sales, media coverage, contributor voices, philanthropy, reviews, and community pathways into Amazon, Goodreads, YouTube, LinkedIn, and Facebook.Maison MagazineA rebuild of the public magazine site, bringing editorial presentation and content management up to date.NISI MEMBRAA web presence for a cultural and event project, built alongside its print identity.EB Wolf / Wolf LawA site for a boutique law firm covering estate planning and administration, elder law, asset protection, retirement-plan design, executive compensation, and pension compliance across eight practice areas.Strategic Marketing FSA site for a financial-services firm serving advisors and high-net-worth business-owner clients across insurance, retirement, tax, estate, and back-office support.Shalimar B PhotographyA site for a Chicago photography studio, presenting the service experience and routing enquiries.PoP Digital MarketingThe agency's own site, built during the engagement.Inter-Continental TradingWeb and integration work across the wider ICT brand portfolio, connecting dealer and consumer surfaces to the operational systems behind them.Street Auto DetailingA service-business site delivered through the studio's Wix staging and deployment process.Veni NeykovA UX research and strategy portfolio with hero positioning, case-study collection, career timeline, résumé download, education, and personal narrative.Zenith FlowA wellness and fitness studio site supporting booking and packages across studio, home, and online formats.PetlandWeb content and site work across a corporate and franchise ecosystem organized around store location discovery, pet and family matching, education, and franchise opportunities.